About PrismScope

Closing the feedback gap.

We believe everyone deserves to be heard — and organizations deserve to understand.

Our mission

PrismScope was founded to close the feedback gap — delivering the depth of qualitative research at the speed and scale modern organizations demand.

Traditional surveys give you data. Human interviews give you understanding. We built PrismScope to give you both.

The problem

The Feedback Gap Is Real

Organizations face an impossible choice.

Option A

Fast but shallow

Surveys return checkbox data that tells you WHAT but never WHY. Response rates are declining. Insights are surface-level.

Option B

Deep but slow

Human interviews uncover real understanding, but they're expensive ($150-300 each), hard to schedule, and impossible to scale.

The gap between these options is where real understanding gets lost — and where bad decisions get made.

Our approach

Conversations at Scale

PrismScope uses AI to conduct real conversations — not static questionnaires.

Asks follow-up questions

Based on each response

Probes deeper

When it detects something important

Synthesizes automatically

Themes, sentiment, and stories

Delivers in hours

What used to take weeks

The result: qualitative depth at survey speed and price.

Who built it

Our Team

DCH

Dr. Christopher Harrison

Founder & CEO

14+ years building research infrastructure at the University of Wisconsin School of Medicine, supporting 1,500+ researchers. PhD in Computer Science studying fault detection in complex systems. Founding chair of MadAI (560+ members), co-chair of Big Data Madison (2,700+ members), founding chair of IEEE Computer Society Madison Chapter.

Company facts

The basics

Founded2024
HeadquartersMadison, Wisconsin
StructureWisconsin C Corporation
FocusFeedback to action — conversational surveys

Want to talk?

Want to learn more?

Get in touch with our team to discuss how PrismScope can help your organization.