Industry · Technology

User Research for SaaS Products

Go beyond usage data. Understand why users love your product, struggle with features, or consider leaving.

The challenge

The Challenge

You have product analytics. You know what users do. But you don't know why.

NPS and in-app surveys tell you satisfaction levels, but they don't explain:

  • • Why users aren't adopting that feature you shipped
  • • What's really driving churn (beyond price)
  • • Why onboarding feels confusing to new users
  • • What competitors are doing that you should learn from

PrismScope gets you user research depth at survey scale and speed.

Use cases

Use Cases

Onboarding Experience

First-run experience and time to value

Feature Feedback

Deep dive into how features are really used

Churn Prevention

Understand why users leave before they do

Competitive Insights

Why users choose you vs. alternatives

Pricing Research

Value perception and willingness to pay

Roadmap Validation

Test feature concepts before building

What we'd ask

Example Questions

“Walk me through your first week using our product. What was easy? What was confusing?”

“Tell me about a feature you use every day. Why is it important to your workflow?”

“Think about a time you considered switching to a different tool. What prompted that?”

“If you could change one thing about our product, what would it be and why?”

“How do you describe our product to colleagues who haven't used it?”

Your move

Build products your users love

Run your first campaign — $249. Try a 3-minute conversation first.